Branding & Design
At our branding and design studio, we don't just make logos; we weave stories! Dive into a world where every color, shape, and font tells a part of your unique brand tale. We bring your vision to life in a way that not only looks good but feels right. Below are some of our featured projects:
Lush Lagoon: Brand Identity Design
A strong logo is the cornerstone of a brand's identity, and for Lush Lagoon, it should encapsulate the essence of natural luxury and premium quality.
Crucial Insights for Design Strategy
A logo serves as the visual ambassador, conveying the brand's commitment to organic, high-quality skincare and haircare products. The logo should be instantly recognizable, evoking a sense of tranquility through elements like water waves and lush foliage. Its clean and modern design ensures clarity, making it memorable and distinguishable in a crowded market. A well-crafted logo for Lush Lagoon will leave an indelible mark, effectively representing the brand's ethos and setting it apart from competitors.
Lush Lagoon's branding should revolve around its unique value proposition: the fusion of quality, natural and organic ingredients, skincare, haircare, sustainability, and a distinctive customer experience. The long-term vision of global expansion towards Europe and America emphasizes the need for a logo that resonates internationally. The brand's aspiration for innovation, trustworthiness, and environmental sustainability further informs the design strategy.
Cafe Arabia: Concept Development
Cafe Arabia is a well-established Abu Dhabi cafe offering Arabic/Lebanese breakfast & cuisine, books, relaxed vibes & family/younger activities, aiming to attract more diverse customers while retaining its welcoming, homey atmosphere.
Brand story: Comfort, Culture and Cuisine
Inside Cafe Arabia’s world, the aroma of freshly baked bread mingles with the gentle hum of conversation and laughter. Imagine curling up in a sunny corner with a steaming cup of Arabic coffee, savoring delicate pastries, and losing yourself in a good book. The air vibrates with cultural heritage, yet feels distinctly modern and welcoming. The walls whisper stories of artistic expression, inviting families and friends to connect over delectable brunches. It’s an experience that nourishes the soul.
The new brand identity aims to capture this essence and translate it into a vibrant brand story. This project presents an exciting opportunity to revitalize Cafe Arabia’s brand, solidifying its position as a beloved community hub and attracting new customers with a modern and inviting identity.
Disco at Vendome: Concept Development
Disco at Vendome is a diverse community of artists and designers working together to transform spaces and recreate eye-popping experiences. From exquisite home bars and stunning garden designs to breathtaking entertainment spaces and playing areas, Disco at Vendome taps into its powerful network of artists, craftsmen, and engineers to combine sophistication with amusement and breath life into the place you've always dreamed of.
Brand Position
For young adults, entrepreneurs, or executives looking to bring their room, space, or event to life, we offer experience design, installation, intervention, and high-end, bespoke furniture design in one platform. We blend sophistication with amusement. We design to intrigue, entertain, and deliver a WOW experience. We create designs that trigger happy memories and inspire hope. We visualize dreams and charge ambition.
Every design we conceive extends an original, unique experience for the client like no other. Unlike anyone else, Disco at Vendome focuses on making a positive difference in clients lives. The 3D artwork featured throughout the brandbook is composed of layers that change with each step and follow a rhythmic pattern in scale, rotation, and texture.They represent Adaptability and Transformation, the same way Disco at Vendome tailors and transforms rooms and spaces to recreate experiences.
Peonara: Brand Identity
PEONARA™ began with a vision to bring the vibrant colors and intricate patterns of Middle Eastern fashion to a global audience in a modernized form. We set out to craft pieces that celebrate tradition while infusing it with a youthful spirit of self-expression and individualism.
Brand story: Fashion for Every Body
Photography is the visual language that brings the PEONARA™ brand story to life. It’s how we connect with our audience on an emotional level, showcasing the quality, design, and spirit of our collections. Through captivating imagery, we can evoke the feeling of confident femininity, vibrant energy, and timeless elegance.
By focusing on premium fabrics and unique cuts enhanced with rich embroidery, PEONARA™ createsgarments that are as visually stunning as they are comfortable to wear. Every design tells a story ofuntapped inspiration just waiting to be shared.
UpWrite: Brand Identity
The need for communication between people with different backgrounds is ever growing. New paths of interaction are constantly forged through travel and commerce. We look upon translation as a bridge that empowers conversation and connects cultures.
UpWrite: Connecting Professionals
The Upwrite icon consists of an arrow pointing upwards to the right, hollowed by an abstract shape of a fountain pen. The fully-colored icon features a 3d texture that cuts it in 3 parts, representing the Upwrite business drivers: quality, speed, and efficiency.
Content must use images that communicate the impact of translation in enabling cultural interaction. Photography featuring lively colors is recommended to better deliver our brand message. Images are filtered by a blue hue to match our brand color palette.
